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The foundation for this course lies with unique synergies between pioneering research, teaching, and social initiatives through the Subsistence Marketplaces Initiative. Unique to this approach is a bottom-up understanding of the intersection of poverty and the marketplace. The goals of this course are to help you develop an understanding of marketplace activity in the radically different context of subsistence where much of humanity resides and survives, and for you to design solutions that can be implemented by individuals, businesses, and social enterprises through economically, ecologically, and socially sustainable products for subsistence marketplaces.

This specialized program delves into the intricacies of supply chain and operations, covering topics such as logistics management, inventory control, and process optimization. Learners can expect to acquire a robust skill set, including strategic planning, data analytics, and risk management, with a focus on real-world applications. Industry partnerships may provide insights from leading experts, ensuring a curriculum that aligns with current industry trends and challenges in supply chain and operations management.

New York Institute of Finance’s Supply Chain Finance and Blockchain Technology Specialization focuses on an emerging set of solutions within trade finance, which are being implemented by thousands of financial institutions, leading corporate buyers and their trading partners from around the world. This 4-course Specialization will describe in detail the evolution of traditional trade finance and the shift to supply chain finance, delving into the key elements, available options from which solutions are implemented, and an in-depth view on the success factors. Given that Supply Chain Finance is still evolving, this Specialization focuses on the main challenges, trends and technology developments in the market (such as Blockchain Technology) and provides an insight into the future of supply chain finance in the broader context. When you complete the Specialization, you will gain the knowledge and skills to assess and identify Supply Chain Finance opportunities for a corporate buying organization.

Have you ever wondered how products and services are created exactly the same thousands of times over? And how companies are able to smooth out operations to manufacture efficiently, effectively, and without any waste? How is such precision possible? The answer lies at the heart of operations. In the Supply Chain Operations course, we introduce and apply essential process improvement tools to achieve perfection. After completing this course, you will be able to apply the Six Sigma methodology for process improvement. You will demonstrate that you understand the basic tenets of the Lean philosophy that enables manufacturers to eliminate waste and make processes more efficient. Finally, you will be able to apply the tools that you just gained to improve a process of your own. This is an introductory course designed to provide you with a start on your learning journey in operations. You do not need to have any background in operations, but it would be beneficial if you had a basic understanding of business concepts, a working knowledge of spreadsheets, and ideally have mastered the Supply Chain Logistics course. Join me and we will learn together about operations!

Have you ever wondered how companies know how much to produce in advance so that they do not make too much or too little? Matching supply and demand requires planning. This course introduces you to the exciting area of supply chain planning. Part of a broader specialization on Supply Chain Management, you will master different forecasting techniques, essential for building a Sales and Operations Plan. At the completion of this course you will have the tools and techniques to analyze demand data, construct different forecasting techniques, and choose the most suitable one for projecting future demand.

How do consumers see your brand relative to your competitors? How should a new product be positioned when it’s launched? Which customer segments are most interested in our current offerings? For these questions and many others, surveys remain the tried and true method for gaining marketing insights. From one-off customer satisfaction surveys to brand tracking surveys that are administered on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers. In Analytic Methods for Survey Data, learners will become familiar with established statistical methods for converting survey responses to insights that can support marketing decisions. Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling. These techniques are presented within the STP (Segmentation, Positioning, Targeting) Framework, enabling learners to apply the analytic techniques to develop a marketing strategy. It is recommended that you complete the Meaningful Marketing Insights course offered by Coursera before taking this course. Note: This course would require using XL Stat, an Excel Add-on that students would need to purchase. XL Stat offers a 30-day free trial, so students could complete this course without incurring additional expense.

This course will explore current challenges and opportunities facing firms in the area of environmental sustainability. It will begin with an introduction to sustainability, with a particular focus on how environmental sustainability is relevant to business. Topics such as unsustainable consumption/consumer behavior, market research on sustainable product design , and sustainable value chains and communications will be covered. We will also cover the bottom-up approach in terms of immersion, emersion, and design as applied to sustainable business enterprise. The course concludes with a summary of insights on global challenges in business, with particular focus on poverty and the environment. You will be able to: • Understand the importance of sustainability for business • Analyze specific topics including consumer behavior, market research, product design, value chains and communications using the sustainability lens in business • Design solutions and develop enterprise plans for sustainable business initiatives • Apply the bottom-up approach for sustainable business initiatives in varied contexts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

This is class 3 in the MOOC specialization, Become a Sustainable Business Change Agent. This class looks at the big issues companies are fixing - climate change, water, worker satisfaction and supply chain issues. You will learn tools to help your company address these issues intelligently. The class ends with an assignment to set a science-based carbon reduction target for a small company. Tis is absolutely cutting edge material. Only about 300 companies in the whole world are doing this as of July 2017. You could put your company in the elite group! With the knowledge and tools you have acquired from the 3 classes in this specialization you are well on your way to making a difference in your company, and making the future brighter for everyone. Thank you for being part of this program!

This course focuses on understanding subsistence marketplaces and designing business solutions for the billions of people living in poverty in the global marketplace. To develop understanding of these markets, we use exercises to that enable learners to view the world from the eyes of subsistence consumers and entrepreneurs, facilitate bottom‐up understanding generated by participants, and provide insights from extensive research. More broadly, the course uses the context of extreme resource constraints to learn about the bottom-up approach pioneered through the Subsistence Marketplaces Initiative and apply it in broadly. A parallel project will focus on understanding a specific need in a subsistence marketplace, and designing a solution and an enterprise plan for implementation. You will be able to: • Develop an understanding of subsistence marketplaces • Design solutions for subsistence marketplaces • Develop enterprise plans to implement solutions for subsistence marketplaces • Apply the bottom-up approach for subsistence marketplaces and other contexts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

In this culminating course in the Patient Safety and Quality Improvement Specialization, you will apply the skills you have acquired across the previous six courses to address a realistic patient safety issue confronting Mercy Grace, a 500-bed urban hospital that is part of a larger hospital system. Based on the scenario provided, you will assess the situation and work through the problem using a variety of tools and strategies. You will have the opportunity to identify defects, root causes, and potential mitigation strategies; you will create a project implementation plan for addressing the issue in the form of an A3; you will identify risks of project failure and design a change management plan; you will identify means of converting the project from local to system-wide; and you will identify quality and safety measurements that will be used in evaluating the success of the project’s implementation.

An engineering leader spends a majority of their day interacting with others. Indeed, studies repeatedly point to the impact communication skills have on the ability of managerial leaders to succeed or fail. Too often, individuals move into managerial leadership roles without an awareness of the need to improve in this area. This specialization focuses on skills such as listening, counseling, non-verbals, mentoring, coaching, building trust, providing feedback, writing, and presentation skills. The objective of the study is to help the engineering leader excel in their communication responsibilities. This specialization can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

The ability to shoot and edit video is rapidly becoming a sought after skill. Many businesses seek people who can bring more than just a single skill to the table, and video creation can be a key one. In this hands-on specialization, you will do more than just understand the concept of creating a professional video, you will actually produce one for your portfolio! Component courses are broken down into the Stages of Video Production: Pre-Production, Production, and Post-Production. In Pre-Production, you will learn how to generate ideas, write proposals, scripts, and draw storyboards. In Production, lessons include basic camera functions, composition, depth of field, getting the exposure right, and shooting for the edit. You will also learn how to light and frame an on-camera interview and how to record professional audio. In Post-Production, you learn editing basics using non-linear editing programs like Adobe Premiere, how to create aesthetic graphics, and how to avoid copyright issues. Among those who would benefit from this course are teachers producing video content for their students, real estate agents using video to showcase homes for sale, small-business owners/entrepreneurs generating video for a website, non-profit staff creating video for fund-raising efforts, and amateur vloggers looking to produce more professional content.

This Specialization was designed to help you keep pace with the rapidly changing world of health and health care. Through partnership with Wharton and Penn Medicine, you’ll learn from experts in business acumen, health care management, and health care policy to develop the skills you’ll need to successfully navigate the quickly evolving landscape of this fast-growing field.* By the end of this specialization, you will have a strong foundational understanding of the American health care system, along with the basic financial and management skills to make better, well-informed decisions that improve the cost and quality of the health care you or your enterprise provides. *The employment of medical and health services managers is projected to grow 17% from 2014 to 2024, significantly faster than the average for all occupations. Source: Bureau of Labor Statistics, US Department of Labor. “Occupational Outlook handbook 2016-17 Edition. Medical and Health Services Managers.”

In a 2014 study of CEOs and CMOs, IBM found 63% wanted social strategies which generate business metrics while only 20% of businesses worldwide actually have them. This means strategies which not only grow your company’s social footprint but link to your sales and marketing systems. With this critical linkage, your social and mobile strategies will provide you with the ability to engage consumers at a 1-to-1 level and measure your social investments in terms of costs, revenues, profits and ROI. In this fifth MOOC of the Social Marketing Specialization - "The Business of Social" - you will learn how to transform your organization's social marketing from an untracked investment to an integral part of your company’s marketing strategy. You will learn the legal considerations involved as well as proven performance metrics and management tactics for success. Additional MOOC 5 faculty include: * Rich Gordon (Professor & Director of Digital Innovation, Medill, Northwestern) * Tom Collinger (Executive Director Spiegel Research Center and Senior Director Distance Learning, Medill Integrated Marketing Communications, Northwestern) * Seth Redmore (CMO, Lexalytics, Inc.) * Jeff Davidoff (CMO, Donuts.Domains) * Matt Krull (Business Unit Executive, IBM Security) * Frank Mulhern (Associate Dean, Department Chair, and Professor, Integrated Marketing Communications, Northwestern)

In the Data Driven Manager specialization, you will learn how to first understand the type of data that you have (or want to generate), then describe it with numbers and graphs to communicate with your audience. You will practice using probability and distributions to understand the underlying nature of your data to make decisions and solve problems in a way that increases the likelihood of a desired outcome. You will learn the steps to create a plan to answer business and engineering questions and reduce risk when making decisions. You’ll study how to determine best- and worst-case scenarios using data. Finally, you’ll acquire data analysis skills to answer business and engineering questions that will help you make appropriate decisions. The courses in this specialization can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Managing cybersecurity is about managing risk, specifically the risk to information assets of valued by an organization. This course examines the role of Governance, Risk Management, and Compliance (GRC) as part of the Cybersecurity management process, including key functions of planning, policies, and the administration of technologies to support the protection of critical information assets. In this course, a learner will be able to: ● Identify the importance and functions of Governance, Risk Management, and Compliance in Cybersecurity program management. ● Describe best practices in risk management including the domains of risk assessment and risk treatment. ● Describe the structure and content of Cybersecurity-related strategy, plans, and planning ● Identify the key components and methodologies of Cybersecurity policies and policy development ● Discuss the role of performance measures as a method to assess and improve GRC programs

This 4-course specialization begins with "Fundamentals of Diversity," taught by Professor Celia de Anca. This first course introduces the three key types of diversity: demographic, experiential, and cognitive. The course then dives more specifically into the demographic component of diversity and addresses the challenges of managing diversity in organizations. The second course of the specialization, "Cognitive and Experiential Diversity" taught by Salvador Aragón, takes a novel approach to diversity, focusing on our experiential and cognitive diversities and how these types of diversities can be leveraged to build successful teams. The third course, "Diversity and Belonging in Businesses and Organizations" taught by Jessica D. Tollette, centers on how to achieve a meaningful sense of belonging in organizations and covers topics such as workplace culture and well-being. Finally, in the fourth course of the specialization, "Diversity with Inclusion in Organizations" co-taught by Itziar Vizcaino Toscano and Ariadne M. Ferro Bajuelo, learners will focus more specifically on inclusion efforts, touching on topics such as pseudo-inclusion, unconscious bias, microaggressions, and intersectionality.

Create your own Marketing Plan for your own product or service idea. In this course you will learn how to produce arguably the most important marketing tool for any business. Rather than simply learning the stages of The Marketing Plan, you will be asked each week to complete a peer graded assignment which will help you complete a simplified version of the plan. You will be required either to map the four crucial stages for your own product or service idea or use the Nissan Leaf case study (attached in the additional readings) in order to produce a professional example. Ramon Diaz Bernardo - a professor with over 20 years experience - will guide you through the four most important stages of The Marketing Plan: analysis, marketing strategy; the marketing mix and expected results. On this journey, he will conduct interviews with leading experts from international companies in marketing as well as invite students to join him for explanations and discussions. This excellent and unique course allows you not only to learn the essential parts of The Marketing Plan but also map out the future of your own business and take the first steps on the path to launching your own product.

This specialization will provide learners with the fundamentals and history of ESG investing, and a close examination of the set of investment approaches that are informed by environmental, social and, governance factors. You'll about the five pathways of materiality, and how those interplay with or against ESG performance. You'll review the concepts of positive and negative screening and identify the ESG factors that cause investors to divest from or negatively screen certain assets. Next, you'll review private environmental governance, the active role that private companies are playing in combating climate change, and the parallels between the public and private sectors. Lastly, you'll evaluate the effectiveness of corporate authenticity and the impacts of politics when building corporate ESG policy, and the importance of creating independent Directors to maintain neutrality and protect stakeholder interests. By the end of this specialization, you will know the best practices for creating a solid risk management plan, analyzed the complex indexing and measurement techniques employed in the ESG space, examined climate disclosures and implementation of climate solutions, and how social activism affects the corporate world in the 21st century.

The Think like a CFO Specialization will help you learn the language of finance. You will gain a firm understanding in Accountability, Operational Finance and Corporate Finance. By the end of the specialization, you’ll know what questions to ask and how to fit the different pieces together in order to develop a diagnosis and action plan to resolve a company’s financing dilemmas. You will have gain the necessary skills to understand basic concepts and feel comfortable reading, interpreting and discussing financial statements for decision making and you will understand the hey financial issues related to companies, investors, and the interaction between them in the capital markets. When you complete the Specialization, you’ll be able to better understand both business financial problems to make better decisions and your own personal financial decisions

This course introduces several tools for processing business data to obtain actionable insight. The most important tool is the mind of the data analyst. Accordingly, in this course, you will explore what it means to have an analytic mindset. You will also practice identifying business problems that can be answered using data analytics. You will then be introduced to various software platforms to extract, transform, and load (ETL) data into tools for conducting exploratory data analytics (EDA). Specifically, you will practice using PowerBI, Alteryx, and RStudio to conduct the ETL and EDA processes. The learning outcomes for this course include: 1. Development of an analytic mindset for approaching business problems. 2. The ability to appraise the value of datasets for addressing business problems using summary statistics and data visualizations. 3. The ability to competently operate business analytic software applications for exploratory data analysis.

This Specialization introduces the U.S. federal tax system via conceptual and applied material. Learners will be able to apply basic principles to settings involving individuals, corporations, and other business entities, complete key components of major, individual U.S. federal tax returns, and identify tax-related strategies and implications of structuring transactions and organizations.

The global supply chain is a $50 trillion industry and is the foundation of our global economy. While information technology has improved the flow of goods globally over the last few decades, as the COVID-19 crisis revealed there is still critical work to do. Today’s supply chains are complex, with parties conducting their transactions through a Byzantine network of computer systems with disparate applications like e-mail, phone, and fax. There are invoices, letters of credit, bank guarantees, bills of lading, tax forms, receipts, and other paperwork moving through this complex labyrinth. Payments are made through a hodgepodge of intermediaries, and consumers and supply chain players alike struggle to get accurate information. Enter blockchain—the Internet of Value. For the first time in human history, individuals and organizations can manage and trade their assets digitally peer to peer. These assets can be digital like money, identity, and private information; or they can be physical assets represented by digital tokens. Parties to a transaction achieve trust not necessarily through an intermediary, but through cryptography and clever code. In this course, you will learn how blockchain can improve global supply chains by streamlining processes, reducing costs and fraud, improving supply-chain visibility, authenticating assets and their origins, and ultimately fuelling product innovation. Development of this course was made possible thanks to the generous support of FedEx. Dale Chrystie, Business Fellow & Blockchain Strategist at FedEx, appears in several of the course videos, bringing a real-world industry perspective to the course. The scripts for these videos have been written and/or reviewed by the Blockchain Research Institute and approved by INSEAD to ensure that this content is pedagogically sound, unbiased, and academically rigorous.

Global commerce has grown in complexity and magnitude over millennia, but its processes remain relatively unchanged. Enter blockchain—the Internet of Value. For the first time in human history, individuals and organizations can manage and trade their assets digitally, peer to peer. This four-course Specialization introduces you to the world of blockchain technology for global commerce—explaining what blockchain is, how it works, and why it is revolutionary. You will learn about various categories of digital assets and the ways they can be transacted on a blockchain. You will learn how blockchain is disrupting global supply chains, including how it will transform the practices of operations, logistics, procurement and purchasing, transportation, customs and border control, trade finance and insurance, manufacturing, and inventory management—making the whole network more adaptable and responsive to demand fluctuations and crisis. You will also learn about industry consortia and the idea of coopetition—a strategy of cooperating with competitors for defined purposes to cultivate a new economic ecosystem that benefits all participants. Development of this Specialization was made possible thanks to the generous support of FedEx. All content for this Specialization has been written and/or reviewed by the Blockchain Research Institute and approved by INSEAD to ensure it is pedagogically sound, unbiased, and academically rigorous.

El curso en línea abierto y masivo (Massive Open Online Course, MOOC) “¿Qué son los medios sociales?” está destinado a empresarios, ejecutivos y profesionales del marketing que quieren mejorar considerablemente sus capacidades para potenciar su estrategia en los medios sociales con métodos efectivos y eficaces. Con este curso práctico y útil, no solo aprenderás cómo usar los medios sociales para fortalecer tu identidad profesional,sino que también llevarás a la práctica lo que aprendiste. Este es el primero de los seis cursos del programa de especialización “Marketing en los medios sociales: Cómo obtener ganancias en un mundo digital”. Si bien se puede asistir de forma gratuita, los participantes que paguen el curso recibirán más recursos además de los básicos. Para el MOOC 1, el material incluye un video especial de Alessandro Acquisti sobre macrodatos y un conjunto de estudios realizados por IBM sobre estrategias de participación y de marketing en los medios sociales con obtención de ganancias netas. Diseñamos este curso para darte las herramientas, la información, los conocimientos y las habilidades para que logres potenciar tu organización de inmediato. Además, te ayudaremos a ponerte en contacto con expertos reconocidos en los medios sociales. Después de realizar el curso, tú y los miembros de tu organización podrán posicionarse, interactuar y establecer relaciones con los consumidores de mayor valor para ustedes. Actualmente, estamos atravesando un período de muchísimas innovaciones. Las nuevas tecnologías están cambiando la forma en la que las personas se relacionan entre sí y con las organizaciones que les interesan. Este curso te mostrará el camino que debes seguir para definir tu propia estrategia de marketing en los medios sociales con métodos efectivos y eficaces. Algunos de los profesores del MOOC 1 son: * Judy Ungar Franks (presidenta de The Marketing Democracy, Ltd., y profesora de Comunicación integrada de marketing en la Escuela Medill (Medill School) de la Universidad Northwestern (Northwestern University)

تمتلك المؤسسات صغيرها وكبيرها كميات هائلة من البيانات عن اختيارات العملاء. ولكن هذا القدر الغزير من المعلومات لا يمكن استخلاص تفسيرات منه دائمًا لصنع قرارات أفضل. ويتمثل التحدي في معرفة طريقة تفسير البيانات مع الوضع بعين الاعتبار التوقع بتزايد استخدام المسوقين للتحليلات لأخذ قرارات مبررة عن علم. تسمح تحليلات السوق للمسوقين بقياس أداء التسويق وإدارته وتحليله لتعظيم فعاليته وتحسين العائد على الاستثمار. بالإضافة إلى التطبيقات الغنية عن الذكر المعنية بالمبيعات وجذب العملاء المحتملين، تقدم تحليلات التسويق رؤى عميقة حول تفضيلات العملاء واتجاهاتهم من أجل استخدامها بشكل أفضل في قرارات التسويق والأعمال المستقبلية. تمنحك هذه الدورة التدريبية التي طورتها كلية داردن لإدارة الأعمال (Darden School of Business) بجامعة فيرجينيا (University of Virginia)، الأدوات اللازمة لقياس أصول العلامة التجارية والعملاء، وفهم تحليل الانحدار، وتصميم التجارب على سبيل تقييم الحملات التسويقية وتحسينها. بعد إتمام هذه الدورة التدريبية، سيترسخ فهمك لطريقة استخدام تحليلات التسويق للتنبؤ بالنتائج وتخصيص الموارد بشكل منهجي. يمكنك متابعة منشوراتي على تويتر باسم @rajkumarvenk وعلى https://www.linkedin.com/in/education-marketing. مع جزيل الشكر، راج/Raj أستاذ إدارة الأعمال في كلية داردن

In this course, you’ll learn the basic fundamentals of corporate finance. Based on the pre-term qualifying courses for Wharton MBA students, Professor Jessica Wachter has designed this course for learners who need a refresher in financial concepts, or for those who are learning about corporate finance for the first time. You’ll identify foundational concepts in corporate finance, such as NPV, Compound and Simple Interest, and Annuities versus Perpetuities. You’ll also learn how to apply the NPV framework to calculating fixed-income valuation and Equity, using hypothetical examples of corporate projects. By the end of this course, you’ll have honed your skills in calculating risk and returns to optimize investments, and be able to assess the right set of financial information to achieve better returns for your firm.

This course will improve your ability to influence people in situations where you cannot use formal authority. You will learn about effective ways to build, develop, and sustain a power base in your organization. You will also learn influence tactics that enable you to be more persuasive and influential in working with your superiors, peers, and even subordinates. In addition, you will learn how to build and maintain high-quality relationships to further maximize your informal power and ability to influence others. Importantly, you will distinguish between influence and manipulation and learn how to protect yourself from the unwanted influence of others. The influence strategies you learn in this course will make you a more confident and influential leader, presenter, and decision-maker. You will more effective in pitching business ideas to your superiors, influencing customers, and building coalitions across stakeholders. This course will not only give you strategic guidance on how to develop and maintain your network for influence and power, but we will also equip you with specific tactics and strategies that are proven to work for gaining power and influencing people.

The course builds on my Introduction to Financial Accounting course, which you should complete first. In this course, you will learn how to read, understand, and analyze most of the information provided by companies in their financial statements. These skills will help you make more informed decisions using financial information.

What does it mean to truly change something? How does one persuade others to change? How do we reduce roadblocks to change? In this course, you’ll learn about the barriers to change and how to become more effective in inspiring change within others and your organization. Professor Jonah Berger of the Wharton School has designed this course to help you understand the REDUCE framework, and shows you how to develop your skills of persuasion and influence. By the end of this course, you’ll know both the strengths and weaknesses of certain strategies for removing barriers in change, plus you'll learn how to leverage those strategies to achieve change in both business and in life.

Ever wondered why some things become popular, and other don't? Why some products become hits while others flop? Why some ideas take off while others languish? What are the key ideas behind viral marketing? This course explains how things catch on and helps you apply these ideas to be more effective at marketing your ideas, brands, or products. You'll learn how to make ideas stick, how to increase your influence, how to generate more word of mouth, and how to use the power of social networks to spread information and influence. Drawing on principles from his best-selling book, "Contagious: Why Things Catch On," Professor Jonah Berger illustrates successful strategies for you to use buzz to create virality so that your campaigns become more shareable on social media and elsewhere. By the end of this course, you'll have a better understanding of how to craft contagious content, build stickier messages, and get any product, idea, or behavior to catch on.

This course describes the traits of Great Leaders who combine fierce resolve with personal humility. Indeed, they might be described more as “plow horses” as opposed to “show horses”. They see themselves as servants to the team and to the organization. They “hold the line” when faced with tough decisions and “do what must be done” when the time comes. Their leadership is based on solid ethical principles and they act with quiet, calm determination. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Being a successful leader in complex technical organization requires being ultimately accountable for your team’s performance and meeting commitments to all your stakeholders. This second Leading Technical Organizations course, "Accountability and Employee Engagement", explores how organizational leaders use different decision-making processes for different situations and that they are ultimately accountable for all results. You will also learn how a company’s culture affects strategy, risk and meeting stakeholder commitments. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

The goal of this third course in the Project Management Specialization examines the philosophy and process of managing projects using Agile project management. Students in this course will learn the Agile philosophy and process including the Scrum framework, sprints, and user stories. Upon completion of this course, you will be able to distinguish between predictive and agile project management methodologies and understand the benefits of delivering value early in an engineering project. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder. Logo image courtesy of Alex Lion, available on Unsplash at https://unsplash.com/photos/qOvxHjOrx4k

This course introduces students to marketing analytics through a wide range of analytical tools and approaches. We will discuss causal analysis, survey analysis using regression, textual analysis (sentiment analysis), and network analysis. This course aims to provide the foundation required to make better marketing decisions by analyzing multiple types of data related to customer satisfaction.

The Business Statistics and Analysis Capstone is an opportunity to apply various skills developed across the four courses in the specialization to a real life data. The Capstone, in collaboration with an industry partner uses publicly available ‘Housing Data’ to pose various questions typically a client would pose to a data analyst. Your job is to do the relevant statistical analysis and report your findings in response to the questions in a way that anyone can understand. Please remember that this is a Capstone, and has a degree of difficulty/ambiguity higher than the previous four courses. The aim being to mimic a real life application as close as possible.

When is it good business practice to invest for social good? What are the most innovative and effective business strategies for developing positive social impact around the world? Designed by renowned Wharton professors Katherine Klein and Chris Geczy to help individuals, organizations, and investors bring about societal change, this course introduces the fundamentals of impact investing, and developing a business strategy that drives social impact. You’ll learn how to become a leader who cultivates purpose and inspires change, measure societal impact through evidence-based models, and invest in ventures effectively and meaningfully. By the end of this course, you’ll have a deep understanding of the realities of leading an organization with purpose, and be able to build successful strategies that bring impactful change to the world.

In this course you will learn how to use key finance principles to understand and measure business success and to identify and promote true value creation. You will learn how to use accounting information to form key financial ratios to measure a company’s financial health and to manage a company's short-term and long-term liquidity needs. You will also learn how to use valuation techniques to make sound business investment and acquisition decisions. Finally, you will learn how to incorporate risk and uncertainty into investment decisions and how to evaluate the performance of existing investments. Upon successful completion of this course you will be able to: • Understand how companies make investment decisions that create value for shareholders • Use accounting statements to measure the financial health of a company • Forecast and manage a company’s short- and long-term liquidity needs • Measure the contribution of a new project or acquisition to shareholder value • Incorporate risk into investment decisions using the appropriate discount rates • Evaluate the performance of a company or divisions of a company This course was previously entitled Financial Evaluation and Strategy: Corporate Finance. The course received an average rating of 4.7 out of 5 based on 177 reviews over the period of September 2015 through August 2016. A detailed breakdown of ratings and reviews received for the prior version of the course, which is identical in content to the current course, is provided in the course orientation page. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.

You can't understand the world today if you don't understand corruption. Every day, we see high-level government officials resigning, governments changing, hundreds of thousands of people standing in squares, holding up signs, and often risking their lives to protest the corruption in the world. It's critically important to the health of our societies to understand what people are protesting against. We want to understand corruption. This course is designed to teach you about what corruption is, what causes corruption, the effects of corruption, and how to control corruption. We'll be talking about this from a global perspective using examples from all over the world. We'll also be talking about corruption from the perspective of countries, governments, businesses, citizens, and the people within these entities. At the end of this course, you'll have a better understanding of why the world is changing according to the path of corruption. If you're in a position to make changes within your respective entity, to make decisions about corruption, you'll be able to make better decisions.

The course starts by exploring entrepreneurial ecosystems and systems thinking. The Technology Adoption Life Cycle is introduced to help explain market dynamics and support developing business strategy. Market research concepts and tools are presented that learners will apply to their course projects. Founder, key manager, and board member considerations are examined, and the qualities of effective leadership are reviewed. The operational structures and processes of a tech startup are identified, and the Balanced Scorecard is presented as a tool for tracking critical performance metrics. Learners will create a first draft of Product, Market, and Management & Operations Plans for their new product or service ideas. Creating a Startup Company can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Creativity requires us to collaborate with others, and this course helps you be a better creative collaborator. We need to be able to pitch our creative ideas so that others are excited rather than baffled or dismissive by them. We need to be able to evaluate the ideas of others so we identify rather than miss creative solutions. We need to be able to work with our teams such that creativity thrives rather than is suppressed. This course addresses each of these needs, identifying challenges and providing guidance for effective performance. The end result is guidance on how to foster effective creative collaboration. You will be able to: -Design pitches for innovative ideas to build excitement and clarity -Evaluate the pitches of others to identify great new ideas -Lead groups to foster effective collaboration for innovation This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

Once we have generated data, we need to answer the research question by performing an appropriate statistical analysis. Engineers and business professionals need to know which test or tests to use. Through this class, you will be able to perform one sample tests for comparison to historical data. You will also be able to determine statistically significant relationships between two variables. You will be able to perform two sample tests for both independent and dependent data. Finally, you will analyze data with more than two groups using the Analysis of Variance. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Organizations are complex and can be difficult to manage well, so managers need tools to help them better understand and deal with the many complexities and challenges associated with organizational life. In this course, you will learn theories, principles, and frameworks that will help you design more effective organizations. You will be able to: - Analyze organizations from multiple perspectives to better understand business challenges - Strategically plan for effective organizational governance - Develop systems to plan for growth and change - Understand implications of the external environment on business and strategically respond to these factors This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.

Elevate your operational management skills with our Driving Operational Performance course, building upon the foundations laid in the Introduction to Operations Management. Led by the renowned Dr. Terwiesch, this course provides an in-depth exploration of advanced operational concepts, equipping you with the tools to analyze and optimize complex processes. You will gain practical insights into enhancing operational efficiency through hands-on problem-solving and engaging video lectures. In this course, you'll delve into the intricacies of process analysis, learning to identify bottlenecks within intricate systems and understanding how variability impacts operational performance. You'll explore the relationship between customization and setup times, enabling you to fine-tune processes for maximum efficiency. Capacity planning will be demystified as you discover how product mix affects capacity calculations and the importance of implied utilization. Additionally, you'll develop the ability to bridge finance and operations, using the Return on Invested Capital (ROIC) framework to connect financial and operational variables. Our course structure is designed for your success, combining engaging video lectures, hands-on practice problems, and interactive discussions. You'll have the flexibility to pause videos, work on problems, and witness Dr. Terwiesch's problem-solving approach, ensuring a thorough grasp of the material. Join us in pursuing operational excellence and acquiring the advanced skills necessary to drive success within your organization. Enhance your ability to analyze and optimize complex processes, link operations with finance, and improve customer experiences. With a focus on practicality and real-world applications, this course empowers you to become a more effective operational manager. Enroll today to take your career to the next level and make a lasting impact on your organization's performance. Real-world examples from industry leaders will illustrate key concepts throughout the course. Please note that these case studies are for educational purposes and do not imply endorsements of the mentioned businesses. To fully benefit from this course, it's recommended to complete the Introduction to Operations Management course beforehand.

This course starts with a close look at entrepreneurial finance, revenue models, and sources of startup funding. Learners will build a revenue model, create a Financial Plan for a new startup idea, and prepare an investor presentation for raising capital. Business legal structures are reviewed and some of the key legal considerations and pitfalls for startups are examined. Intellectual Property (IP) is presented as a business strategy for creating value and building competitive advantage. The role of ethics in a startup environment is explored in the context of an entrepreneurial mindset. The value of building a learning organization is presented. Startup growth strategies for building technology companies and exit options for technology entrepreneurs are reviewed. Learners will complete a business plan for a new product or service idea. Forming, Funding, and Launching a Startup Company can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

In this course, you’ll learn the foundational economic theories behind health care innovation and how to optimize your own health care practice or organization. Designed to help you gain a practical understanding of innovation techniques, operations management, and value and quality in the health care setting, this course will help you apply these frameworks to assess health care practices and apply innovation while managing risk. You’ll also explore the best practices for evaluating one’s innovative practices, using real-life examples of success to see the concepts in action. By the end of this course, you’ll have honed your skills in optimizing health care operations, and be able to develop the right set of evaluations and questions to achieve best innovative practices within your organization.

In this first course of the specialization, we will discuss the limitations of the Internet for business and economic activity, and explain how blockchain technology represents the way forward. After completing this course, you will be able to explain what blockchain is, how it works, and why it is revolutionary. You will learn key concepts such as mining, hashing, proof-of-work, public key cryptography, and the double-spend problem. You’ll be able to describe seven design principles for blockchain technology, and the challenges facing the people developing it. You’ll also meet the players in the blockchain ecosystem, and consider your own role in stewarding the blockchain revolution.

This course provides a brief introduction to the fundamentals of finance, emphasizing their application to a wide variety of real-world situations spanning personal finance, corporate decision-making, and financial intermediation. Key concepts and applications include: time value of money, risk-return tradeoff, cost of capital, interest rates, retirement savings, mortgage financing, auto leasing, capital budgeting, asset valuation, discounted cash flow (DCF) analysis, net present value, internal rate of return, hurdle rate, payback period.

Solving the problems and challenges within the U.S. healthcare system requires a deep understanding of how the system works. Successful solutions and strategies must take into account the realities of the current system. This course explores the fundamentals of the U.S. healthcare system. It will introduce the principal institutions and participants in healthcare systems, explain what they do, and discuss the interactions between them. The course will cover physician practices, hospitals, pharmaceuticals, and insurance and financing arrangements. We will also discuss the challenges of healthcare cost management, quality of care, and access to care. While the course focuses on the U.S. healthcare system, we will also refer to healthcare systems in other developed countries. In support of improving patient care, Stanford Medicine is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team. Visit the FAQs below for important information regarding 1) Date of the original release and expiration date; 2) Accreditation and Credit Designation statements; 3) Disclosure of financial relationships for every person in control of activity content.

This course focuses on examining various practical applications of the fundamental financial analysis and valuation techniques employed in the investment banking industry. Specifically, we will examine how to analyze how a private equity firm or other financial sponsor completes a leveraged buyout of a company, how a public company analyzes the impact of acquiring a company on its earnings per share, and how a company completes an initial public offering. The course will benefit anyone who desires to increase their ability to understand and execute M&A and capital markets transactions, including (but not limited to), entrepreneurs, consultants, bankers, investors, analysts, corporate managers, marketers, strategists, and dealmakers of all types.

In this course, you will learn crucial skills needed to understand the intricate dynamics that go into the process of negotiation, and how you can go into your negotiation confident and fully prepared. You'll learn about the framework that goes into shaping a successful negotiation, in addition to gaining the knowledge that will allow you to adapt to rapidly changing circumstances. You'll also learn about emotional control, crafting questions to help you get the information that you need, and skills that will allow you to negotiate in any setting. You will also successfully learn how to navigate a negotiation through real-world exercises, and how to best work to build trust, diffuse anger, and make rational decisions based on the information at hand. Lastly, you will learn how to prepare to negotiate in any setting and use your skills to facilitate with teams and influence outcomes. By the end of this course, you’ll be able to utilize your newly acquired skills to successfully negotiate for employment, contracts, and in any part of your life. Within this course, you will end with the knowledge of how to craft a successful negotiation strategy and manage the conflict that can arise, as well as build trust.

This course is designed to impact the way you think about transforming data into better decisions. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. The course on operations analytics, taught by three of Wharton’s leading experts, focuses on how the data can be used to profitably match supply with demand in various business settings. In this course, you will learn how to model future demand uncertainties, how to predict the outcomes of competing policy choices and how to choose the best course of action in the face of risk. The course will introduce frameworks and ideas that provide insights into a spectrum of real-world business challenges, will teach you methods and software available for tackling these challenges quantitatively as well as the issues involved in gathering the relevant data. This course is appropriate for beginners and business professionals with no prior analytics experience.

Unlock your potential in the workplace by understanding the principles of organizational behavior. Inspired by Peter Drucker's insightful observations, this course offers a practical guide to navigating human dynamics in professional settings. You'll gain actionable skills in motivation, leadership, teamwork, and cultural awareness. Specifically, you will learn how to foster effective team collaboration, resolve conflicts constructively, develop your leadership style, and communicate effectively across cultures. This understanding will empower you to drive positive change within your team and organization. No prior experience is required. Suitable for individuals interested in business, project management, or leadership roles.

This course is designed to provide a comprehensive foundation in Power BI, equipping learners with the skills to visualize, analyze effectively, and present data insights. Participants will explore a variety of chart types, understand their applications, and optimize visual reporting for business intelligence. The course begins with an introduction to various bar and column charts, including stacked bar, stacked column, clustered bar, and clustered column charts, essential for comparative analysis. Learners will then progress to line charts, pie charts, funnel charts, scatter charts, and map charts, providing insights into trends, distributions, and geographical data. Participants will gain hands-on experience working with table and matrix visuals, understanding the role of filters and KPI visuals for tracking performance metrics. Special emphasis is placed on card visuals, report types in Power BI, and designing analytical report layouts for clarity and impact. Advanced visualization techniques, including ribbon charts, waterfall charts, and gauge charts, will be explored alongside methods for selecting appropriate report visuals. Additionally, learners will delve into integrated visuals, such as line and stacked column charts, line and clustered column charts, ensuring effective multi-dimensional analysis. This course is structured into multiple modules, each featuring lessons and video lectures that provide both theoretical understanding and hands-on practice. Participants will engage with 3:00–4:00 hours of instructional content, reinforcing learning through graded and ungraded assignments to ensure real-world applicability. Module 1 - Power BI Visualizations: Essential Charts for Data Storytelling Module 2 - Power BI Visualizations: KPI Insights and Reporting Whether you're preparing for Power BI certification or seeking to optimize business intelligence workflows, this course equips you with the essential skills to master visualization techniques and enhance data-driven decision-making. The course is for Business Managers, Data Analysis Managers, Digital Marketing Managers, Power BI Associates and Experts.

This course discusses costs and business practices to establish the cost of a product. The concept of time value of money (TVM) is developed to determine the present and future values of a series of cash flows. TVM principles are then applied to personal finances and retirement planning. This is a practical course that uses spreadsheets to better prepare learners in engineering and science for a career in industry. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder.

Project Management: Foundations and Initiation provides students the foundational knowledge of how engineering projects are managed and initiated. Project managers are responsible for project scope, stakeholder management, effective communication, and team leadership. In this course, you will develop introductory skills needed to manage traditional engineering projects, along with tools needed to engage stakeholders and build diverse teams. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder. Logo image courtesy of Jehyun Sung, available on Unsplash at https://unsplash.com/photos/6U5AEmQIajg?utm_source=email&utm_medium=referral&utm_content=photos-page-share

The goal of this second course of the Project Management specialization is to provide students with skills necessary to plan and execute traditional engineering projects. Project managers must plan and manage complex projects constrained by time and budget. As part of this course, you will determine project schedules, budgets, and risk assessments. At the end of this course, you will also be able to identify and explain various quality tools and methods used in project management. This course can be taken for academic credit as part of CU Boulder’s Master of Engineering in Engineering Management (ME-EM) degree offered on the Coursera platform. The ME-EM is designed to help engineers, scientists, and technical professionals move into leadership and management roles in the engineering and technical sectors. With performance-based admissions and no application process, the ME-EM is ideal for individuals with a broad range of undergraduate education and/or professional experience. Learn more about the ME-EM program at https://www.coursera.org/degrees/me-engineering-management-boulder. Logo image courtesy of Shane Rounce, available on Unsplash at https://unsplash.com/photos/DNkoNXQti3c?utm_source=email&utm_medium=referral&utm_content=photos-page-share

In this course, we will apply the central concept and applications of Time Value of Money (TVM) to explore the structure and pricing of stocks and bonds at an introductory level. In this course, you will learn about bonds, different types of bonds (Zero Coupon bonds, Government bonds). You will learn about bond pricing calculations and see their direct connection to market data on bonds. You will also learn about stocks, and their pricing and valuation. You will learn about growth and dividend stocks and how to use market data. After completing this course, you will have an understanding of the two fundamental and pervasive ways in which savers transfer money to governments and corporations. You will be able to apply all this knowledge to personal investing decisions and, importantly, these same tools and frameworks are applicable to corporate decisions. This course is part of the four-course Foundational Finance for Strategic Decision Making Specialization.

Do you want to be more successful? This course was designed to help you define what success means to you, and to develop a plan for achieving it. Wharton Professor G. Richard Shell, an award-winning author and the creator of the popular Wharton School course on the meaning of success, created this course to help you answer the questions that arise when you consider how best to use your life. Drawing on his decades of research and mentoring, Shell offers personalized assessments to help you probe your past, imagine your future, and measure your strengths. He then combines these with the latest scientific insights on everything from self-confidence and happiness to relationships and careers. Throughout, he shares inspiring examples of people who found what they were meant to do by embracing their own true measure of success. Get ready for the journey of a lifetime—one that will help you reevaluate your future and envision success on your own terms. Students and executives say that Richard Shell’s courses and executive training programs have changed their lives. Let this course change yours.

Learn to excel in product management roles while learning directly from industry-leading product managers and real-world case studies from Amazon, Intuit, Procter and Gamble, Barnes and Noble, Whole Foods, Google, Twitter, Tesla, Dropbox, Eventbrite, Blue, Samson, Coffee Meets Bagel, Mixpanel, and more! Featuring expert product manager instructors including: * NANCY WANG, Head of Data Protection Services, Amazon Web Services; Founder and CEO, Advancing Women in Product * WAYNE DUSO, Vice President for Edge Computing, File Services, and Data Services, Amazon Web Services * ARUM KANG, Co-Founder & CEO, Coffee Meets Bagel * AMIR MOVAFAGHI, CEO, Mixpanel; former Global Head of Business of Operations, Twitter. Sponsored by AMAZON WEB SERVICES (AWS). This is the first of four courses in the ACE Recommended Real-World Product Management Specialization. When you complete all four courses, you can earn up to 6 college credits.